With the holiday season upon us, many companies are finding ways to take advantage through deals, promotions, or other campaigns. OpenAI has found a way to participate with its “12 days of OpenAI” event series.
On Wednesday, OpenAI announced via an X post that starting on Dec. 5, the company would host 12 days of live streams and release “a bunch of new things, big and small,” according to the post.
Also: I’m a ChatGPT power user – here’s why Canvas is its best productivity feature
Here’s everything you need to know about the campaign, as well as a round-up of every day’s drops.
What are the ’12 days of OpenAI’?
OpenAI CEO Sam Altman shared more details about the event, which kicked off at 10 a.m. PT on Dec. 5 and will occur daily for 12 weekdays with a live stream featuring a launch or demo. The launches will be both “big ones” or “stocking stuffers,” according to Altman.
starting tomorrow at 10 am pacific, we are doing 12 days of openai. each weekday, we will have a livestream with a launch or demo, some big ones and some stocking stuffers. we’ve got some great stuff to share, hope you enjoy! merry christmas.
Have you ever wanted to use ChatGPT without a Wi-Fi connection? Now, all you have to do is place a phone call. Here’s what OpenAI released on the 10th day:
By dialing 1-800-ChatGPT, you can now access the chatbot via a toll-free number. OpenAI encourages users to save ChatGPT in their contacts for easy access.
Users can call anywhere in the US; in other countries, users can message ChatGPT on WhatsApp. Users get 15 minutes of free ChatGPT calls per month.
In WhatsApp, users can enter a prompt via a text as they would with any other person in their contacts. In this experience, it is just a text message.
The phone call feature works on any phone, from a smartphone to a flip phone — even a rotary phone.
The presenters said it is meant to make ChatGPT more accessible to more users.
Tuesday, December 17
The releases on the ninth day all focus on developer features and updates, dubbed “Mini Dev Day.” These launches include:
The o1 model is finally out of preview in the API with support for function calling, structured outputs, developer messages, vision capabilities, and lower latency, according to the company.
o1 in the API also features a new parameter: “reasoning effort.” This parameter allows developers to tell the model how much effort is put into formulating an answer, which helps with cost efficiency.
OpenAI also introduced WebRTC support for the Realtime API, which makes it easier for developers “to build and scale real-time voice products across platforms.”
The Realtime API also got a 60% audio token price drop, support for GPT-4o mini, and more control over responses.
The fine-tuning API now supports Preference Fine-Tuning, which allows users to “Optimize the model to favor desired behavior by reinforcing preferred responses and reducing the likelihood of unpreferred ones,” according to OpenAI.
OpenAI also introduced new Go and Java SDKs in beta.
An “AMA” (ask me anything) session will be held for an hour after the live stream on the OpenAI GitHub platform with the presenters.
Monday, December 16
The drops for the second Monday in the 12 days of OpenAI series all focused on Search in ChatGPT.
The AI search engine is available to all users starting today, including all free users who are signed in anywhere they can access ChatGPT. The feature was previously only available to ChatGPT Plus users.
The search experience, which allows users to browse the web from ChatGPT, got faster and better on mobile and now has an enriched map experience. The upgrades include image-rich visual results.
Search is integrated into Advance Voice mode, meaning you can now search as you talk to ChatGPT. To activate this feature, just activate Advance Voice the same way you regularly would and ask it your query verbally. It will then answer your query verbally by pulling from the web.
OpenAI also teased developers, saying, “Tomorrow is for you,” and calling the upcoming livestream a “mini Dev Day.”
Friday, December 13
One of OpenAI’s most highly requested features has been an organizational feature to better keep track of your conversations. On Friday, OpenAI delivered a new feature called “Projects.”
Projects is a new way to organize and customize your chats in ChatGPT, meant to be a part of continuing to optimize the core experience of ChatGPT.
When creating a Project, you can include a title, a customized folder color, relevant project files, instructions for ChatGPT on how it can best help you with the project, and more in one place.
In the Project, you can start a chat and add previous chats from the sidebar to your Project. It can also answer questions using your context in a regular chat format. The chats can be saved in the Project, making it easier to pick up your conversations later and know exactly what to look for where.
It will be rolled out to Plus, Pro, and Teams users starting today. OpenAI says it’s coming to free users as soon as possible. Enterprise and Edu users will see it rolled out early next year.
Thursday, December 12
When the live stream started, OpenAI addressed the elephant in the room — the fact that the company’s live stream went down the day before. OpenAI apologized for the inconvenience and said its team is working on a post-mortem to be posted later.
Then it got straight into the news — another highly-anticipated announcement:
Advanced Voice Mode now has screen-sharing and visual capabilities, meaning it can assist with the context of what it is viewing, whether that be from your phone camera or what’s on your screen.
These capabilities build on what Advanced Voice could already do very well — engaging in casual conversation as a human would. The natural-like conversations can be interrupted, have multi-turns, and understand non-linear trains of thought.
In the demo, the user gets directions from ChatGPT’s Advanced Voice on how to make a cup of coffee. As the demoer goes through the steps, ChatGPT is verbally offering insights and directions.
There’s another bonus for the Christmas season: Users can access a new Santa voice. To activate it, all users have to do is click on the snowflake icon. Santa is rolling out throughout today everywhere that users can access ChatGPT voice mode. The first time you talk to Santa, your usage limits reset, even if you have reached the limit already, so you can have a conversation with him.
Video and screen sharing are rolling out in the latest mobile apps starting today and throughout next week to all Team users and most Pro and Plus subscribers. Pro and Plus subscribers in Europe will get access “as soon as we can,” and Enterprise and Edu users will get access early next year.
Wednesday, December 11
Apple released iOS 18.2 on Wednesday. The release includes integrations with ChatGPT across Siri, Writing Tools, and Visual Intelligence. As a result, the live stream focused on walking through the integration.
Siri can now recognize when you ask questions outside its scope that could benefit from being answered by ChatGPT instead. In those instances, it will ask if you’d like to process the query using ChatGPT. Before any request is sent to ChatGPT, a message notifying the user and asking for permission will always appear, placing control in the user’s hands as much as possible.
Visual Intelligence refers to a new feature for the iPhone 16 lineup that users can access by tapping the Camera Control button. Once the camera is open, users can point it at something and search the web with Google, or use ChatGPT to learn more about what they are viewing or perform other tasks such as translating or summarizing text.
Writing Tools now features a new “Compose” tool, which allows users to create text from scratch by leveraging ChatGPT. With the feature, users can even generate images using DALL-E.
All of the above features are subject to ChatGPT’s daily usage limits, the same way that users would reach limits while using the free version of the model on ChatGPT. Users can choose whether or not to enable the ChatGPT integration in Settings.
Read more about it here: iOS 18.2 rolls out to iPhones: Try these 6 new AI features today
Tuesday, December 10
Canvas is coming to all web users, regardless of plan, in GPT-4o, meaning it is no longer just available in beta for ChatGPT Plus users.
Canvas has been built into GPT-4o natively, meaning you can just call on Canvas instead of having to go to the toggle on the model selector.
The Canvas interface is the same as what users saw in beta in ChatGPT Plus, with a table on the left hand side that shows the Q+A exchange and a right-hand tab that shows your project, displaying all of the edits as they go, as well as shortcuts.
Canvas can also be used with custom GPTs. It is turned on by default when creating a new one, and there is an option to add Canvas to existing GPTs.
Canvas also has the ability to run Python code directly in Canvas, allowing ChatGPT to execute coding tasks such as fixing bugs.
Read more about it here: I’m a ChatGPT power user – and Canvas is still my favorite productivity feature a month later
Monday, December 9
OpenAI teased the third-day announcement as “something you’ve been waiting for,” followed by the much-anticipated drop of its video model — Sora. Here’s what you need to know:
Known as Sora Turbo, the video model is smarter than the February model that was previewed.
Access is coming in the US later today; users need only ChatGPT Plus and Pro.
Sora can generate video-to-video, text-to-video, and more.
ChatGPT Plus users can generate up to 50 videos per month at 480p resolution or fewer videos at 720p. The Pro Plan offers 10x more usage.
The new model is smarter and cheaper than the previewed February model.
Sora features an explore page where users can view each other’s creations. Users can click on any video to see how it was created.
A live demo showed the model in use. The demo-ers entered a prompt and picked aspect ratio, duration, and even presets. I found the live demo video results to be realistic and stunning.
OpenAI also unveiled Storyboard, a tool that lets users generate inputs for every frame in a sequence.
Friday, December 6:
On the second day of “shipmas,” OpenAI expanded access to its Reinforcement Fine-Tuning Research Program:
The Reinforcement Fine-Tuning program allows developers and machine learning engineers to fine-tune OpenAI models to “excel at specific sets of complex, domain-specific tasks,” according to OpenAI.
Reinforcement Fine-Tuning refers to a customization technique in which developers can define a model’s behavior by inputting tasks and grading the output. The model then uses this feedback as a guide to improve, becoming better at reasoning through similar problems, and enhancing overall accuracy.
OpenAI encourages research institutes, universities, and enterprises to apply to the program, particularly those that perform narrow sets of complex tasks, could benefit from the assistance of AI, and perform tasks that have an objectively correct answer.
Spots are limited; interested applicants can apply by filling out this form.
OpenAI aims to make Reinforcement Fine-Tuning publicly available in early 2025.
Thursday, December 5:
OpenAI started with a bang, unveiling two major upgrades to its chatbot: a new tier of ChatGPT subscription, ChatGPT Pro, and the full version of the company’s o1 model.
The full version of o1:
Will be better for all kinds of prompts, beyond math and science
Will make major mistakes about 34% less often than o1-preview, while thinking about 50% faster
Rolls out today, replacing o1-preview to all ChatGPT Plus and now Pro users
Lets users input images, as seen in the demo, to provide multi-modal reasoning (reasoning on both text and images)
ChatGPT Pro:
Is meant for ChatGPT Plus superusers, granting them unlimited access to the best OpenAI has to offer, including unlimited access to OpenAI o1-mini, GPT-4o, and Advanced Mode
Features o1 pro mode, which uses more computing to reason through the hardest science and math problems
Costs $200 per month
Where can you access the live stream?
The live streams are held on the OpenAI website, and posted to its YouTube channel immediately after. To make access easier, OpenAI will also post a link to the live stream on its X account 10 minutes before it starts, which will be at approximately 10 a.m. PT/1 p.m. ET daily.
Priority Bicycles hangs its hat on belt-driven, non-traditional drivetrains. In fact, there isn’t a metal chain or external derailleur on any bike in the brand’s extensive lineup.
From kids’ bikes to electric commuters, every Priority bicycle uses a low-maintenance Gates Carbon Drive belt. The drivetrain systems vary from single-speeds and internally geared hubs to gearboxes like the new Pinion Smart.Shift.
Gearboxes are having a moment in the mountain bike world, but haven’t seen much use or acceptance in the gravel market — the Priority Gemini Smart.Shift aims to change that. This is one of the first widely available drop-bar gravel bikes featuring Pinion’s latest Smart.Shift gearbox system.
I’ve been testing the Priority Gemini Smart.Shift Gravel ($3,499) bike for the past 4 months on the gravel roads and trails near Reno, Nev. From smooth singletrack to pristine high-desert gravel and plenty of miles on gritty pavement, I’ve put this bike through its paces.
In short: The Priority Gemini Smart.Shift is a unique entry to the gravel bike market. It has a Gates Carbon Drive belt and a Pinion Smart.Shift gearbox. While this drivetrain has some notable advantages, it takes getting used to and has one primary drawback. Otherwise, the Gemini’s geometry, ride quality, and weight lend themselves well to all-day comfort and far-flung adventures.
Looking for a new gravel bike? Check out our guide to the Best Gravel Bikes.
Gearbox and belt drive should be very low maintenance
Belt drive is super quiet
Comfortable, all-around geometry
Fairly compliant and comfortable ride for an aluminum frame
Gearbox shifting takes some getting used to
Doesn’t shift as well as claimed under load
Heavier weight
Jeremy Benson
Priority Gemini Smart.Shift Review
I’ll spend most of this review discussing the performance of the gearbox drivetrain. While that is arguably the most compelling aspect of the Gemini, there’s more to this bike than the gearbox. I’ll start with a rundown of the bike and its performance before moving on to the Pinion Smart.Shift system.
Using a gearbox required Priority to design a frame to accommodate it; (photo/Jeremy Benson)
Priority Gemini Smart.Shift Details
Priority sells the Gemini with the 6061 aluminum frame I tested or a titanium frame. The complete build with the aluminum frame costs $3,499. Upgrading to titanium costs an additional $2,000 and gives you a 1-pound weight reduction. Regardless of frame material, both options come with a carbon fork.
Priority designed the frame to house the Pinion Smart.Shift. The Pinion gearbox is housed at the bottom bracket, in the downtube. Otherwise, the frame looks fairly standard, with a traditional shape and design. The frame has internal cable routing, including ports to add a dropper post.
The front triangle has mounts for two water bottles, plus one on the underside of the down tube. There’s also a set of three-pack mounts on the top tube, front and rear fender mounts, and rack mounts. Curiously, given the Gemini’s adventure and bikepacking focus, there aren’t three-pack mounts on the fork.
Priority sells the Gemini in four frame sizes, small to extra large, and claims these fit riders between roughly 5’2” and 6’4”. The bike has a total weight capacity (rider, gear, and cargo) of 275 pounds. My size XL test bike weighed 26 pounds, set up tubeless and without pedals.
The Gemini has a relatively traditional frame design with a relaxed geometry geared toward long-term comfort; (photo/Jeremy Benson)
Geometry
Priority defines the Gemini as the “lowest maintenance gravel bike available for adventure riders, tourers, and recreational gravel riders.” As such, the relatively neutral geometry caters to user groups and riders interested in all-day comfort. You’ll want to look elsewhere if you’re looking for a racy or aggressive ride.
The head tube angle, seat tube angle, and chainstay length are at or around the norms for modern gravel bikes. Its moderate length reach — 400 mm on the XL frame I tested — and high stack contribute the most to the more casual and upright body position. Riders can also tinker with stem spacers or stem length to dial in the fit as needed.
The Gemini comes with the versatile WTB Vulpine tires; (photo/Jeremy Benson)
Components
The Priority Gemini Smart.Shift’s retail price is $3,499 — no small potatoes. The bulk of that cost goes toward the Pinion gearbox and associated components. The rest of the build won’t exactly turn any heads, but it is functional and fairly well suited to the bike’s intentions.
The Gemini rolls on a set of 700c WTB KOM i23 wheels with a matched set of 40mm-wide WTB Vulpine gravel tires. The tires and the wheels can be set up tubeless; however, the wheels came with just a standard rim strip installed. Converting these wheels/tires to tubeless required installing tubeless rim tape and valve stems.
The cockpit has a size-specific alloy drop handlebar — 440 mm wide on the XL — with a gravel-oriented 12-degree flare. Priority wraps this bar with a comfortable and grippy Microtex tape and clamps it to a 90mm alloy stem (my XL test bike has a 100mm stem). Out back, a comfy WTB Volt saddle sits atop a carbon fiber seatpost.
A set of TRP Hywire hydraulic disc brakes with 160mm rotors front and rear handles braking duties. As of now, the TRP Hywire is the only drop-bar-specific brake/shifter that pairs with the Pinion Smart Shift electric shifting system.
The Pinion Smart-Shift gearbox requires the use of TRP Hywire brakes, and they were surprisingly good; (photo/Jeremy Benson)
Priority Gemini Smart.Shift Gravel Bike: The Ride
Before I get into the weeds about gearboxes, let’s discuss how the Gemini rides. Well, it rides exactly how you’d expect a 26-pound gravel bike with a relaxed geometry would. I found it easy to get along with, surprisingly smooth, and generally well-suited to its recreational, touring, and adventurous riding intentions.
The neutral and comfort-oriented geometry put me in a fairly upright riding position. The shorter reach was most noticeable, so I stretched that out a bit by lowering the stem under the spacer stack. Otherwise, the touchpoints worked well for me. The WTB Volt saddle, TRP brake hoods, flared handlebars, and bar tape were comfortable.
With its beefy aluminum frame, I assumed the Gemini would feel a bit harsh. On the contrary, one of the first things that stood out to me was its forgiveness over chunky gravel and chatter. I took it down some seriously rough gravel roads, and it surprised me with its supple and compliant ride feel. Some of that can probably be attributed to the WTB wheels. They’re perfectly adequate, but they aren’t the stiffest wheels around.
The Gemini’s relatively smooth and forgiving ride took me a bit by surprise; (photo/Pancho Gomez)
At 26 pounds, the Gemini is heavier than most gravel bikes on the market. A fair portion of that weight is in the gearbox, which weighs more than most traditional drivetrain setups. Fortunately, that weight is centered and low, and I didn’t notice it from a handling standpoint. However, the weight was noticeable in the flats and on climbs compared to lighter and zippier bikes.
The WTB Vulpine tires worked great on surfaces ranging from pavement to loose, dry gravel. The versatile tread rolled surprisingly quickly on the tarmac and gripped predictably on dirt and gravel surfaces.
The 40mm width was reasonable for mixed terrain rides, with time split between pavement and gravel. But they felt narrow for pure gravel riding, especially in loose conditions. With clearance for up to 50 mm tires, there’s plenty of room to go bigger.
I’ve never used TRP brakes on a drop-bar bike, but they performed surprisingly well. The lever feel was great, and the brakes were plenty powerful.
The TRP Hywire shifter made it possible to use the Pinion Smart.Shift gearbox on a drop-bar bike; (photo/Jeremy Benson)
Pinion Smart.Shift
Gearboxes aren’t new, but they’ve steadily gained traction in various cycling segments. While more traditional chain-driven derailleur setups are the dominant drivetrain, there is a vocal minority of gearbox advocates. Weight distribution, low maintenance, reduced risk of damage — gearboxes have some notable advantages.
Until recently, the available mechanically actuated gearbox systems weren’t practical for a drop-bar bike. Pinion’s latest electric Smart Shift gearbox and the TRP Hywire brake/shifter levers have provided a solution. TRP designed these for the Pinion gearbox, making it possible to shift it from the levers, like traditional drivetrains.
Pinion bases the Smart.Shift gearboxes on its C line of gearboxes. The Gemini uses the 12-speed C1.12i. Pinion builds 18-speed, nine-speed, and six-speed Smart.Shift gearboxes for other applications. As the name suggests, the gearbox houses all shifting components, which function more like an automotive transmission. The sealed magnesium housing keeps dirt and moisture out of the system.
The Pinion Smart.Shift gearbox promises lightning-fast shifting and minimal upkeep; (photo/Jeremy Benson)
Unlike a more traditional derailleur drivetrain, the gearbox sits around the cranks. The crank spindle passes through the gearbox and directly drives the gears. The spur gearing uses two sub-units that mate together to create varying gear ratios. In this case, a four-gear and a three-gear unit pair make the 12 separate gears.
The C1.12i gearbox provides a massive 600% gear spread across its 12 speeds. That range is much wider than SRAM Transmission’s 520% and Shimano’s 510%. Additionally, cyclists can shift gears while coasting or stopped, and Pinion even claims that the Smart.Shift system shifts well under load — more on that later. Instead of a chain, a Gates Carbon Drive belt connects a sprocket on the cranks and a sprocket on the rear wheel.
The Smart.Shift system is electric and runs off a battery that occasionally needs charging. Pinion says the battery can last up to 20,000 shifts (approximately 100 hours) before recharging. Pinion also has an app to get firmware updates, calibrate your shifting, customize shift buttons, and more.
The Gates Carbon Drive belt never needs lube and supposedly lasts for up to 18,000 miles; (photo/Jeremy Benson)
So why choose a gearbox over a derailleur drivetrain? Low maintenance is one of the main reasons. The Gates Carbon Drive belt lasts for a claimed 30,000 km (18,000 miles). It never needs to be lubed and rarely, if ever, needs to be cleaned. The gearbox itself has a 6,000-mile service interval before the oil needs to be changed. Additionally, there is no derailleur to break or knock out of alignment.
For these reasons, a gearbox drivetrain could be an excellent option for riding super long distances, overnight touring, or bikepacking adventures. It could also be great for anyone who simply loathes bike maintenance.
Riding With Pinion Smart.Shift
So what’s it like riding a gravel bike with a gearbox? It was a bit of a mixed bag, if I’m being honest. In some ways, it was fantastic, but in others, it fell short of my expectations.
While I think that gearboxes are generally pretty cool and the technology is advancing rapidly, I’m not sure it’s the right choice for me. That said, I see the appeal and how a gearbox gravel bike could be a good fit for specific riders and types of riding.
The belt drive was impressively quiet and low maintenance, but the shifting performance did not meet my expectations; (photo/Pancho Gomez)
The Bad
I’ll start with what I disliked about riding with the Pinion gearbox. Despite Pinion’s claim that the Smart.Shift gearbox shifts well under load, I felt it had some serious limitations. Downshifting under heavy load was problematic. I’ve read that it works much better than the previous non-electric systems, but I’ve never tried them, so I can’t compare them directly.
The main problem was that the times I needed to shift most, grinding uphill while climbing, there was too much load in the system. When the system was overloaded, it would cancel shifts. Unlike a derailleur drivetrain, which will shift even when you probably shouldn’t, the gearbox would simply refuse.
The inability to downshift at critical moments meant I was often stuck in too hard a gear while climbing. Or I had to back way off the power and dump a bunch of momentum to get into a lower gear. Neither of those was ideal when I was working my hardest up a steep incline.
To be fair, sometimes the system would shift under power. Shifting into higher/harder gears was consistently more successful. Downshifting, however, required perfect timing of the shift and the lowest torque in my pedal stroke. Downshifting with any power going into the pedals required an adapted shifting technique.
I can hear the electric buzz of another poorly timed shift being canceled; (photo/Pancho Gomez)
Of course, there are limits to shifting any drivetrain under load, but I found the limit was much lower with the Smart-Shift system. Essentially, I needed to relearn how and when to shift to time it perfectly with cadence and load. Otherwise, I would hear the noise of my shift being canceled again.
Did I adapt to it over time? Yes, somewhat, but … I never got to a point where it wasn’t still frustrating. I needed to reset my expectations and had a hard time doing that.
Another thing I didn’t love was the TRP Hywire shifters. The hoods were comfortable, and the brakes worked well, but I struggled with the shifters. The shifter paddles are small, very close together, and quite sensitive, leading to many instances of accidental shifts or hitting the wrong button at an inopportune time.
The Smart.Shift charging dongle also stuck out in an awkward spot by the head tube and would occasionally rub on my knee while pedaling. The charger was also comically large, so it would be awkward to bring with you on bike tours. Surely this could be improved.
I really enjoyed the silence and lack of maintenance of the Gates Carbon Drive Belt; (photo/Jeremy Benson
The Good
I’ll finish with what I liked about riding with the Pinion gearbox. First, it was always super quiet and stayed that way over hundreds of miles of testing. This was remarkable since the belt never needed to be lubed or cleaned, and I never had to make any adjustments.
I also enjoyed the ability to shift without turning the cranks while coasting downhill and while stopped. When I was at a stoplight, I could drop a couple of gears so that I wasn’t awkwardly starting from a stop in too high of a gear.
One of the big claims about Smart.Shift system is lightning-fast shifting. I can confirm that the actuation speed was impressive. With a light tap of the shifter, you can hear the little motor in the gearbox go to work almost instantly. In that regard, it worked very well.
Additionally, the Smart.Shift system’s battery life was fantastic at 100 hours or 20,000 shifts between charges. Sure, you need to charge it occasionally, but 100 hours is easily several weeks of riding for most people. Plus, the 6,000-mile service interval should keep most riders out of the shop for a very long time. That’s a year or two, depending on how much you ride.
The Priority Gemini is the gravel bike that gearbox fans have been waiting for; (photo/Jeremy Benson)
Priority Gemini Smart.Shift: Who’s It For?
If you’ve been wishing for a gearbox on a drop-bar gravel bike, consider your wish granted — the Pinion Smart.Shift gearboxes and TRP Hywire drop-bar shifters have finally made it possible to combine the two. There are some other boutique options, but the Priority Gemini is one of the most accessible in terms of price and availability.
It’s not light or racy, but the Priority Gemini Smart.Shift is exactly what Priority intended it to be. While the gearbox may be its most notable feature, the Gemini’s forgiving ride and agreeable geometry are well-suited to its touring, bikepacking, and recreational riding intentions. Add the super-low-maintenance gearbox to the mix, and this could be the perfect bike for long-distance rides and adventurous bike tours.
While the new Smart.Shift gearbox may work better than its predecessors, but it still takes some time to get used to it. Riders must adapt somewhat to account for the shifting performance under load. Assuming you’re willing to do that, then this might be the low-maintenance adventure bike of your dreams.
PHOENIX – El futuro está aquí. La inteligencia artificial estará presente en nuestras vidas, ya sea que el mundo esté listo o no. Algunos dicen que la tecnología está aumentando al mismo nivel que la invención de Internet cuando se trata de su posible impacto en la vida humana.
La industria del periodismo ya ha comenzado a sentir los efectos de la IA, y sin duda se integrará cada vez más. Pero aquí están las preguntas: ¿la IA es peligrosa para el futuro del periodismo, o se convertirá en una herramienta que puede ayudar a los periodistas a impulsar su trabajo aún más?
El lanzamiento del chatgpt de OpenAi en noviembre de 2022 trajo el uso de AI a la corriente principal, dividiendo la opinión de la sociedad sobre si la tecnología era una nueva herramienta práctica o peligrosa.
Retha Hill, directora ejecutiva del New Media Innovation and Entrepreneurship Lab en la Universidad Estatal de Arizona, cree que estamos experimentando las primeras etapas del ciclo de bombo de Gartner en el desarrollo de Chatgpt. El ciclo de bombo de Gartner mapea el ciclo de vida del inicio de una nueva tecnología a través de la adopción convencional.
“Fue el lanzamiento de Chatgpt. La gente se emociona súper”, dijo Hill. “Mira, puedo hacer una rana bailando en la luna o ese tipo de cosas, y luego, después de un tiempo, es así, simplemente no es bueno. Esto es terrible. Hay todo tipo de problemas con eso, y usted entra en lo que llaman el canal de la desilusión, donde la gente piensa que la IA es dañina, AI no vale la pena.
“Pero después de eso, generalmente hay un grupo de personas y tecnólogos periodistas que ven cómo puedes usar la IA para crear un valor real”.
Ya en 2017, el Washington Post anunció que estaba utilizando narraciones automatizadas para cubrir el fútbol de la escuela secundaria. Gannett Media Company ha visto muchas propiedades juguete con IA, incluida Azcentral, con resultados mixtos. El despacho de Columbus suspendió sus historias deportivas locales generadas por IA en 2023 después de que los artículos fueron criticados por sonar secos y sin nombres.
Una publicación que aprovechó la IA para crear un valor real, el San Francisco Chronicle, creó un bot que llama “Chowbot”, que utiliza IA para ayudar a los turistas a visitar San Francisco a encontrar fácilmente restaurantes.
“Es un rival para Yelp”, dijo Hill. “Si estás visitando San Francisco y quieres obtener una sopa de almeja realmente buena, puedes ir a Yelp y es posible que obtengas algunas reseñas para un lugar escrito por personas que no conocen la sopa de almeja. Podrían ser desde las partes del mundo o del país donde no conocen a Clam Chowder, todo lo bueno para que puedan ir a ellos los mismos y que puedan ir a los mismos y puedas buscarlo y que puedas buscarlo y que puedan buscarlo y puedas buscarlo y que puedan buscarlo y puedas buscarlo y puedas seguir a ellos y que puedan buscarlo y puedan buscarlo y puedan buscarlo y puedan seguir el mismo tipo de restaurante y que puedan buscarlo y puedan buscarlo y puedan buscarlo y usted puede buscarlo y puede ir a los mismos restaurantes y puede ir a los mismos restaurante y usted puede ir a los mismos restauradores y usted puede ir a la misma y puede que se acerque a ellos y se pueda seguir el mismo. Déle recomendaciones de lugares realmente buenos en San Francisco para obtener una sopa de almejas extremadamente deliciosa que tiene una historia en la atmósfera de la ciudad que será más memorable ”.
Actualmente, AI se está utilizando para ayudar a crear medios, pero aún no está lo suficientemente avanzado como para convertirse en su propio periodista a través de informes y escritos.
Jake García, un periodista multimedia deportivo y presentador deportivo en NBC 12 News en Phoenix, hizo su ascenso a convertirse en periodista en la era del nacimiento de la IA. Él cree que, aunque hay beneficios al usar la IA para ayudar, los aspirantes a periodistas no deberían confiar en la herramienta para aprender habilidades periodísticas.
“ChatGPT es realmente bueno para sintetizar una gran cantidad de información que ya existe y hervirla a lo básico, así que digamos que tiene un documento de 300 páginas, una demanda que está teniendo lugar y debe aprender rápidamente de qué se trata esta demanda”, dijo. “ChatGPT es realmente bueno al tomar la información existente y reducirlo a algo que sea comprensible y digerible. Donde no es bueno y donde creo que debemos ser súper cautelosos creando contenido original. Si pregunta ChatGpt, escriba una historia de 2.000 palabras en este atleta desde cero, no va a ver bien y que puede ser una gran cantidad de errores, por lo que creo que los periodistas deben ser súper cautivos de eso, pero también va a tener una herramienta, pero también lo que puede ser una herramienta, pero también me parece que debe ser una herramienta, pero también lo haré como una herramienta. Eso se usa para condensar nuestro flujo de trabajo “.
Bill Eichenberger, director ejecutivo de los editores deportivos de Associated Press y editor de Sportico, cree que la industria del periodismo necesita adoptar la IA y sus capacidades temprano en lugar de temerlo y negarse a adaptarse a la tecnología cambiante. Advierte que no adaptarse, como lo hicieron muchas organizaciones de noticias durante el surgimiento de Internet, podría conducir a oportunidades perdidas y consecuencias duraderas.
“Tengo la edad suficiente para recordar cuando Internet se convirtió en una cosa”, dijo Eichenberger. “Los periódicos fueron tan lentos para abrazarlo, y se manejaron totalmente sobre cómo monetizarlo. No quiero ver a los periódicos cometiendo el mismo error con el aumento de la inteligencia artificial, por lo que tenemos que abrazarlo. Es el futuro, es increíblemente eficiente”.
La historia de recapitulación Classic Associated Press es un elemento básico del campo de periodismo deportivo. Los periodistas humanos escriben las historias posteriores al juego, pero Eichenberger cree que la IA podría hacer que esta tarea sea redundante para que los humanos escriban.
“Incluso las historias de juegos están siendo escritas por AI; puede hacer eso, y es difícil decir que no está escrito por una persona”, dijo Eichenberger. “Si fuera un juego que había visto, probablemente podría decirlo. Pero si es un relato de un juego que no vi, eso es solo lo básico, probablemente no podría decir”.
AI también remodelará la forma en que se construyen los sitios web digitales, lo que facilita el diseño de diseño, el SEO y la personalización para los productores de sitios web. NBC 12 News ya ha comenzado a implementar la herramienta en su sitio web.
“En nuestro sitio web, ahora hay mecanismos en el sistema central de gestión de contenido que nos permiten generar titulares”, dijo García. “Puede crear descripciones rápidas y potencialmente un texto completo a través del uso de la IA. Ahora hay rieles de protección en el lugar que nuestra empresa especifica, usted sabe que estas herramientas están a su disposición, no queremos que genere, ya sabes, piezas enteras de narración y en un artículo”.
La IA es algo que debe ser cauteloso sobre cómo decide usarlo. Sin embargo, también ofrece herramientas que harán que nuestras vidas sean más eficientes.
Mientras AI está aquí para quedarse, muchos creen que el objetivo no es reemplazar a los periodistas, sino para ayudarlos.
“La IA puede alimentarte o matarte como un tenedor”, dijo Hill. “No tengo miedo. Tengo preocupaciones como la mayoría de las personas, pero creo que al hablar sobre sus preocupaciones y poner los rieles de guardia en torno a las cosas que podrían ser más peligrosas, esa es la forma en que lo haces, en lugar de decir ‘No, no, no, mantén eso fuera de aquí. No quiero saberlo, no quieras usarlo, no quiero escuchar sobre eso’. Creo que es miope “.
La edad es solo un número, o casi a las personas que ingresan a la mitad de la mediana edad les gusta decir. También es inevitable. No importa dónde se encuentre en el viaje de la vida, está creciendo, envejeciendo, encorvándose hacia el vencimiento. Es natural que recurra a la tecnología más fácilmente disponible para obtener respuestas sobre lo inevitable. Y no, no estoy hablando de esas ridículas máscaras de luz. En cambio, le pido a AI que reflexione sobre mi deterioro.
No soy el único. El multimillonario Bryan Johnson está convirtiendo su búsqueda para forzar la muerte en una religión y una que tiene una profunda conexión con la IA.
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